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This luxury pen is blowing up on Kickstarter and I really don’t get it

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It’s…just a really nice pen, I guess?

The Magno Ink is an “affordable luxury” pen by UK-based design team Hribarcain (your guess on how to pronounce that name is as good as mine.) It hit its funding goal on Kickstarter in 90 minutes and has now raised over 8 times that goal. And TBH I don’t understand it at all. 

If premium pens are your jam, this one, described as “magnetic,” “intelligent,” and “magical,” will probably fit the bill. It’s very pretty, with a sleek metallic finish in six colors. I admit I’m very into the pink one, but I have a ton of pink pens that I didn’t spend $40 on. Am I missing something here?  Read more…

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